Meet Our Founder
Niki Abraham

My 'Why'
Hello, my name is Niki Abraham. I am the founder of Inthebeginning Organics, formerly known as LOID Noble. I established this company out of a necessity for a natural remedy for a medical condition that was taking a toll on my health. I struggled with the side effects of heavy medication that I had been prescribed to manage my symptoms, leaving me feeling incapacitated on a daily basis. Desperate for a solution, I turned to plant extracts after researching their potential benefits online. They proved to be my saving grace.
After witnessing the beneficial effects of the herbal remedy on my mental, physical, and spiritual well-being, I felt compelled in 2018 to spread this natural solution to a wider audience, ultimately leading to the establishment of a business venture.

What sets us apart?
Here at ITBO GREEN, we trust in the power of nature to support us without relying on genetically modified alternatives. What began as a hobby has evolved into a range of meticulously crafted 100% natural bath and body products.
Our products stand out from the competition as we use only essential oils for fragrance, avoiding artificial additives such as fragrance oils and other synthetic ingredients.

At the core of our product line lies the power of essential oils to enhance and restore the body. Our candles and diffusers not only fill the room with delightful fragrances, but they also provide the therapeutic benefits of aromatherapy.
We have collaborated with a vegan farm specialising in traditional oil extraction methods dating back to the 1960s to source our organic essential oils. Our essential oils are derived solely from organic plants, ensuring 100% pure plant essences in every product.

We understand that not everyone may be fully convinced of the benefits of herbal products, but we invite our customers to explore this natural journey with us. That's why we make it a priority to attend pop-up events where we can educate and inform our customers about the advantages of plant extracts in our handcrafted products.
We offer a diverse range of nearly 100 plant essential oils and are happy to address any questions you may have about them. If there is a specific plant you are interested in learning more about, please don't hesitate to reach out to us.

Exciting New Additions Coming Soon!
This year, we are delighted to introduce new scents to our candle line while ensuring your favorite ones remain available. Additionally, we are thrilled to unveil the launch of our head-to-toe herbal soap in 6 unique products. Our organic floral water mists, perfect for providing natural refreshment for your skin and hair as we approach the warmer weather. Keep an eye out for more updates!
JOIN OUR ONLINE FAMILY
Discover the latest updates and join us on our exploration of the herbal lifestyle. Stay
informed about new product launches, special discounts, and exciting discoveries by
following our social media channels. Become a part of our growing community of plant-based enthusiasts
Join us today!